All about Unicorns

A note about Unicorns by Sacha Greif

In a smart article about finding designers on TNW, Sacha Greif tells a cautionary tale. Instead of looking for a unicorn ["a magical designer that can solve all of a company’s problems,"] according to Braden Kowitz, think about hiring a web designer who will focus on design, and a front-end engineer who will focus on code. Like WePay’s Aberman states, “When looking for a designer, you can’t have it all. You need to prioritize visual design, product design, front-end development, etc.”

If your budget doesn’t let you hire both, another option is to hire a horse and let them grow a horn on the job: find a good visual designer who’s also willing to learn front-end coding, or a great front-end engineer who wants to get better at design.

http://startupsthisishowdesignworks.com

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